Dr Jim Kennedy
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ChatGPT to Claude
AboutAmplified

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Written analysis on AI and the workforce. Calm, evidence-based, built for experienced professionals.

The Shift

ArticleThe Shift

9,000 AI Jobs Cut in 5 Weeks. The Stock Price Went Up.

Four companies cut nearly 9,000 jobs in five weeks — not because they were failing, but because AI made those roles unnecessary. Here are the three skills that determine who stays.

3 April 2026

The Shift

ArticleThe Shift

ChatGPT vs Claude vs Gemini — Which AI Should You Use?

The three major AI platforms have diverged. Most people still treat them as interchangeable. They're not. A practical guide for senior professionals choosing the right AI for their work.

27 March 2026

The Shift

ArticleThe Shift

Every AI Model Explained (For People Who Make Decisions, Not Code)

There are five types of AI model. You probably only need two. Here's how to think about the landscape — and stop paying for tools that aren't right for your work.

20 March 2026

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